Marketing and Sales

Sales and marketing must evolve from being product focused to more customer focused. It all boils down to building a relationship with your audience. With a relationship comes credibility. With credibility comes trust. And with trust, when the time is right, the customer will buy. One of the rules we live by is that people buy products and services from people they trust. And you can’t establish trust without establishing a relationship first.

A small marketing budget doesn’t mean participants can’t meet their goals and business objectives – participants just have to be more creative in their marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost. Teach effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.

How you will benefit:

  • Recognize what we mean by the term “marketing.”
  • Discover how to use low-cost publicity to get your name known.
  • Know how to develop a marketing plan and a marketing campaign.
  • Use your time rather than your money to market your company effectively.
  • Understand how to perform a SWOT analysis.